First drop coming September · First 100 founders get 25% off
Organic Japanese matcha for calm focus, café-style lattes and a smoother daily ritual.
First-harvest Japanese matcha made for lattes, daily rituals and getting off the coffee crash loop.
No payment today. First 100 founders get early access to 25% off their first order.
DAS IST MATCHA
Be first to know when pre-orders open. Founder access is limited to the first 100 people.
Accepted at checkout
Secure checkout available when orders open.
THE GREEN UPGRADE
Coffee can hit fast, then drag you into the spike-crash-repeat cycle. Matcha gives you a smoother daily ritual with natural caffeine, L-theanine and green tea antioxidants.
Coffee can feel like
Hits quickly, then can leave you chasing the next cup.
Energy can come with jitters, tension or that over-caffeinated edge.
The lift can drop off hard, especially when you’re already tired.
One cup becomes two, then three, then your nervous system starts filing complaints.
Matcha is built for
Naturally occurring caffeine in a slower, more ritual-based daily drink.
An amino acid found in green tea, associated with a calmer style of alertness.
Matcha is powdered green tea, so you consume the whole leaf.
Make it creamy and warm, or pour it over ice when you want the green upgrade cold.
ONE PRODUCT. THREE SIZES.
Das Ist Matcha is launching with one core product: organic premium matcha in three sizes. No confusing range. No fake wellness theatre. Just the green stuff, made for smooth lattes and traditional tea at home.
THE GREEN UPGRADE
Not magic powder. Not wellness theatre. Just organic matcha with natural caffeine, L-theanine and green tea antioxidants, built for a cleaner daily ritual.
L-THEANINE + CAFFEINE
Matcha naturally contains L-theanine, an amino acid found in green tea. Paired with caffeine, it gives matcha its calmer, more grounded feel.
You get the lift, without feeling like your nervous system just opened 47 browser tabs.
CLEAN DAILY ENERGY
Coffee can hit fast and fade hard. Matcha is known for a smoother energy curve, making it a cleaner option for your morning or afternoon reset.
Less jitter-chasing. More steady momentum.
WHOLE LEAF POWER
Matcha is powdered green tea, so you consume the whole leaf rather than just steeping it. That means naturally occurring green tea catechins and antioxidants come along for the ride.
Small ritual. Serious green credentials.
HOT, ICED OR TRADITIONAL
One teaspoon. A splash of warm water. Froth or whisk it smooth. Finish it hot, iced or as a traditional tea. No sugar added, no fillers, no complicated routine.
Clean enough for every day. Flexible enough to suit your mood.
General product education only. Individual experiences vary. Not medical advice. No diagnosis, treatment or cure claims.
HOW TO MAKE IT
Make it iced, warm and creamy, or traditional with water for a clean matcha tea ritual.
Cold milk, ice and smooth matcha. Café energy from your own kitchen.
Add 1 teaspoon of matcha to your glass or shaker.
Add a small splash of warm water. Around 70 to 80 degrees Celsius is ideal.
Use a handheld frother until the matcha is smooth. No dry clumps.
Add cold milk and ice. Stir, sip, upgrade the day.
Comfort drink energy, minus the coffee chaos.
Add 1 teaspoon of matcha to your cup.
Add a small splash of warm water. Around 70 to 80 degrees Celsius is ideal.
Froth until the matcha is smooth and glossy.
Warm your milk, pour it in, and finish creamy.
Pure matcha, hot water and a smooth whisk. Clean, simple and ceremonial.
Add 1 teaspoon of matcha to a bowl or cup.
Add hot water, ideally around 70 to 80 degrees Celsius. Avoid boiling water.
Whisk in a quick zig-zag motion, or use a handheld frother until smooth.
Sip it as a clean traditional matcha tea, with no milk needed.
FOUNDER DROP
Join the first drop waitlist and unlock founder access before pre-orders open. First access. Better price. Early say in future drops.
Join founder waitlistFAQ
No. It is pure matcha. You control the milk, sweetness and recipe.
Yes. Froth the matcha with warm water first, then add warmed milk. It also works beautifully iced.
No. Treat it as a food product: organic premium matcha green tea powder.
Start with 1 teaspoon per drink. Adjust stronger or lighter depending on your taste.
Pre-orders are expected to open closer to the first drop, currently planned around September. Waitlist members will be notified first.
First drop orders are expected to ship from Sydney after stock is confirmed. Australian delivery will usually be 2–8 business days after dispatch, with express options available at checkout.
New Zealand and United States shipping are planned for launch. Rates will be calculated at checkout when pre-orders open.
The first 100 founders on the waitlist will get early access to 25% off their first order when pre-orders open.
READY TO MAKE THE SWITCH?
Organic premium matcha. Three sizes. Founder pricing for the first 100 early supporters.
Join the waitlist